金爺爺 JinYeYe Welcome The Year Of Rat With A New Series Chinese New Year Hamper "Good luck and Prosperous Wealth" delivered to your doorstep

December 15, 2019

It can get extremely hectic around the time of the Chinese New Year festivities with all its preparations, but that shouldn’t stop you from enjoying this joyous occasion with your beloved family, relatives and friends. With金爺爺 JinYeYe extensive range of thoughtful Chinese New Year gift hampers, you can send your best wishes and love to everyone with ease.



Let us welcome the year of Rat with prosperity and Good Luck by presented 金爺爺 JinYeYe hampers to our family and friends. Sending the gift of hampers is a special way of celebrating the occasion and of telling the people that you love that you care about them. 金爺爺 JinYeYe is the best choice when it comes to Chinese New Year Hampers. The red or gold colors and the assortment of items are just perfect for sending warm wishes of luck and prosperity to the receiver.


Get To Know 金爺爺 JinYeYe

Jin Ye Ye Sdn. Bhd. was established in Batu Pahat, Johor, Malaysia, since 2008. They started as a seasonal cookies retailer, to share our joy, love, and happiness. From there,  “金爷爷” (Jin Ye Ye) was developed. The brand name was originated from the Chinese character ‘God of Wealth’ (财神爷), who is believed to be able to bring luck and prosperity to people.





In the year 2010, 金爺爺 JinYeYe successfully transformed themself to become a hamper specialist. This is where they found true passion especially in satisfying our customers’ gift-giving needs. While they always understand that gift-giving is about expressing one’s gratitude and appreciation to their family and loved ones, we are committed to providing better gift choices and gift-giving experience to our customers.

金爺爺 JinYeYe philosophy is always to create extra value for gift-givers at affordable prices. To maximize their exposure, 金爺爺 JinYeYe has brought their business to most of the major shopping malls in peninsular Malaysia during major seasons.

金爺爺 JinYeYe aspiration is to become the market leader has always motivated us to challenge the status quo of the hamper and gift industry every year by upholding creativity in designing and producing our hamper.

This year, with the theme "Good luck and Prosperous Wealth", they have made great efforts to break through the traditional hamper stereotypes by launching extraordinary products that stand out in the market. Now, Jin Ye Ye has become the customers’ favourite brand of seasonal gifts.




Jin Ye Ye’s gift basket is the most suitable gift basket as a New Year's holiday gift. The gift basket is full of well wishes, and blessings to friends and family. The products included in the hampers are mainly healthcare and wellbeing products. Jin Ye Ye is particular in choosing the best quality products for its hampers whereby I definitely agree on it.


The company has also collaborated with legendary Hong Kong TVB actress Nancy Sit to promote the upcoming Chinese New Year hamper series.

"Good Mom" ​​Nancy Sit as Jin Ye Ye’s ambassador

In the classic dramas "A Kindred Spirit", "Virtues of Harmony", "Return of the Cuckoo" and many other TV series, Nancy Sit, who has been in the show for more than 60 years, has been a synonym for kindness, happiness and blessing with her motherly character. This is the third year as the spokesperson of Jin Ye Ye.



Nancy Sit specially flew from Hong Kong to Malaysia to attend the launching ceremony. She shared her gift-giving experience and her family's feelings and enthusiasm. She is excited for the upcoming Lunar New Year as it will be a time where she will have a big family reunion. “I will visit my relatives to celebrate the New Year and reunite with my children,” said Nancy adding that the whole festive feeling is very strong.




Nancy added that during Chinese New Year, it is a necessity to give gifts. Every year, her biggest problem is finding the right gifts to give when visiting her relatives and friends. But now, she doesn’t have to worry about finding the right gift as Jin Ye Ye’s hamper series is tailor-made to suit the likes of different people. “Whether you are giving a gift or receiving a gift, you will feel the intimate blessings that Jin Ye Ye has prepared for everyone."


"Good luck and Prosperous Wealth theme to share the Lunar New Year Joy

In this upcoming year of 2020, Jin Ye Ye launched a new gift basket series themed "Good luck and Prosperous Wealth". Health is the greatest wealth in life. With a healthy body and a clear mind, you will manage the work, take care of the business well! Therefore, Jin Ye Ye hopes that this hamper series can bring great fortune and good health to everybody.





This hampers series cater the need for different people with the idea of "Good Luck", "Good Health", “Prosperous” and “Fortune”.

Jin Ye Ye promotes the gift culture

Founded in 2008, Grandpa Kim was co-founded by Alan Tan and his brother. The head office in Johor, in the Chinese society that is dedicated to the spirit of gift-giving, has always adhered to the fine tradition of superior materials and sincere service, and insisted on quality as the primary condition. To make customers feel comfortable and happy. In terms of packaging, Jin Ye Ye also combines the elegance and creativity of the perfect blue gift decoration to successfully create a gift that is popular with consumers and business people. Nowadays, Jin Ye Ye has a well-established sales network during the festival. There are as many as 200 sales outlets throughout the Malaysian mall, and there are very successful online sales.

Jin Ye Ye’s mascot is inspired by the God of wealth. The Chinese pay more attention to a family reunion and enthusiasm. The God’s face is full of smiles and spring breeze, symbolizing the endless luck and blessing. Alan Tan said that each of Jin Ye Ye’s product has different names, which represent the message and blessings of the gift givers to the relatives and friends.

"We have always been in the quality, packaging and meaning of the basket. Constantly innovating, I hope that this fine tradition with heritage can continue," Alan said.

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